Crypto exchange investors turn to targeted campaigns to calm nerves

Cryptocurrency exchanges are turning to targeted advertising and marketing campaigns to calm the nerves of investors pulling out of their investments amid regulatory uncertainty over virtual currencies. Industry insiders said that some exchanges, including CoinDCX and CoinSwitch Kuber, have resumed advertising and marketing campaigns, albeit not as aggressively as before. In most cases, advertisements are … Read more

Big picture: What does the bitcoin city of El Salvador mean for the global crypto market?

El Salvador is building a new city. No big deal, is it? Wrong. The concept of this unique city is duly endorsed by Bitcoin, the world’s largest crypto player in terms of market capitalisation. At first, associating bitcoin with a new establishment can be a bit overwhelming. And, if you can’t find one related to … Read more

ASCI in talks with Center to refresh crypto advertising guidelines

New Delhi: The Advertising Standards Council of India (ASCI) is in discussions with the government to refresh guidelines related to cryptocurrency advertising, to include adequate disclosure of risks, to ensure that consumers do not mistake crypto products to be legal tender. and do not be misled by exaggerated claims. Or by making unfair comparisons with … Read more

Why is China’s cryptocurrency ban an opportunity for India?

China’s latest blanket ban has plagued the crypto space for some time. But then again, don’t we already know that bitcoin and altcoins are particularly good at ‘bouncing back’. Speculation and prospects aside, China’s crypto crackdown in 2021 has been rather erratic. Despite being regarded by experts as a running joke that is meant to … Read more

Crypto Lessons You Can Take From ICC T20 World Cup!

The ICC T20 World Cup, the final game of cricket, is underway, and nothing can be bigger and more exciting than this! Because, who knew that Namibia’s underdog team would emerge victorious consistently, the defending champions, the West Indies, would be at the bottom of the group table, and the journey of season favorites like … Read more